Alinghi makes Switzerland a sailing nation
Customer: UBS Deployment: worldwide, 2001 to 2002 Agency: Publicis, Zurich Creative Direction: Markus Good Art Direction: Michael Schönhaus Text: Tom Gundy, Arne Völker
Similar Posts
choc'n'go: Only the name remains
Unfortunately, I wasn't allowed to make any films for Cailler, neither for choc'n'go nor for the other products; I lost the pitch with Publicis against JWT+H+F. But at least something of mine has remained for Cailler: the name for the product choc'n'go. PS: Is choc'n'go still available in Switzerland? Or only in France - and there under...
After the heat comes the ice cream
Every sparkling wine brand shows a party in its TV commercials. For Freixenet, the premium cava, that means it's high time to show what it's really all about.
Building technology (not only) for professionals
Installers are regular customers at Tobler. Homeowners rarely deal with building technology. How do professionals and amateurs find what they are looking for on the same website?
Leading actor in "Golden October"
Mercedes-Benz is giving its discontinued models lots of extras. Communication is also really stepping on the gas once again – with interactive films to DIY.
Questions give rise to beauty
Client: Acredis Use: Switzerland, 2006 to 2007 Agency: Unikat, Küsnacht Creative Direction: Daniel Meier Art Direction: Doris Herger Text: Arne Völker
All-wheel drive at the highest level
Internationally, Mercedes-Benz promotes the topic of all-wheel drive without snow. No question: Switzerland cannot adapt such campaigns. It needs its own. Preferably ones that show where you stand with a Mercedes-Benz. Namely at the top. Client: Mercedes-Benz Use: Switzerland, 2002 to 2005 Agency: Studer & Wohlgemuth, Zurich Art Direction: Thomas Schicker Text: Arne Völker