The Ericsson R310s is always a bit tougher, even at Christmas. The promotional offer "Crystal Pack" therefore stages it like the great white shark – only in the snow.
Customer: Ericsson Deployment: Switzerland, 2000 Agency: Pucci, Sulzer, Zurich Creative Direction: Däni Sulzer Art Direction: Däni Sulzer Text: Arne Völker
You don't need an agency to make a Swiss adaptation. One copywriter is enough. No matter if the source language is English, French or High German. And no matter if the target language is High German, Züritüütsch, Bärndüütsch or any other Swiss dialect. Like here with TBWA\ Berlin for the spot "Zeig's Uns" from the current adidas Running campaign. Client:...
With this film, Raiffeisen Switzerland entered the future that is now the present: online banking for the mass market. Client: Raiffeisen, Switzerland Use: Switzerland, 2001 to 2003 Agency: Pucci, Sulzer, Zurich Creative Direction: Däni Sulzer Art Direction: Däni Sulzer Text: Arne Völker
One promotion follows another among cell phone providers. Many offer more call minutes for the same money. Orange, however, offers twice as many minutes. And this can be staged in a completely new way - with speakers whose native language immediately stands out from every commercial break. In Japanese, for example. Or even in Finnish. Customer: Orange Use:...
Client: Acredis Use: Switzerland, 2006 to 2007 Agency: Unikat, Küsnacht Creative Direction: Daniel Meier Art Direction: Doris Herger Text: Arne Völker
How does the IT manager get his CEO to invest in new equipment? By convincing him that they are useful.
