HP: Focus on the product

Hewlett Packard printers, scanners and multifunction devices stand for excellent performance, top quality and innovative technology. So you don't need a lot of trappings - but above all yourself to advertise yourself. The best way to do this is to always be the center of attention.

HP Single

HP Do Wrong

HP Eating

Customer: Hewlett Packard Deployment: Switzerland, 2001 Agency: Publicis, Zurich Creative Direction: Daniel war Art Direction: Walter Hugelshofer Text: Arne Völker

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1 Comment

  1. i love hp printers. i have one of them myself. i used to have a brother printer, but i like hp more.

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